Live B2B Technical Consultation page for CANFELA
CANFELA · FRACTIONAL TECHNICAL DIRECTOR
Executive Technical Leadership
for Ambitious Pet Food Companies
Scale Faster. Build Better Products. Make Better Technical Decisions.
Without Hiring a Full-Time Technical Director.
A long-term executive partnership for pet food manufacturers, startups, investors, and growing brands seeking continuous technical leadership across R&D, formulation, manufacturing, quality systems, innovation, and strategic decision-making.
Unlike project-based consulting, this engagement integrates Dr. Mohammad Elahi into your business as your external Technical Director — providing ongoing leadership, technical oversight, and high-level guidance tailored to your company's goals.
Most Companies Don't Need Another Consultant.
They Need Technical Leadership.
A consultant arrives, completes a task, and leaves. They understand the project — not your business. Every new engagement starts from scratch.
A Technical Director thinks differently. They understand your team, your factory, your products, your suppliers, and your long-term strategy. They make decisions that compound over time.
The Fractional Technical Director model gives you that executive-level technical leadership — without the cost, commitment, and complexity of a full-time hire.
PROJECT CONSULTANT
FRACTIONAL TECHNICAL DIRECTOR
You Gain an Entire
Technical Department
One partnership. Six areas of executive technical leadership — all active simultaneously, all aligned with your business goals.
Product Development
- New product concepts
- Portfolio planning
- Innovation strategy
- Prototype development
- Commercial readiness
Formulation & R&D
- Complete formula development
- 2 formulas per month included
- Reformulation projects
- Ingredient strategy
- Nutritional optimization
Manufacturing
- Factory setup guidance
- Equipment advisory
- Production troubleshooting
- Scale-up support
- Process optimization
Quality & Regulatory
- Quality system guidance
- Label & claim review
- FEDIAF/AAFCO compliance
- Export documentation
- Technical audit support
Team Development
- Staff technical training
- Scientific mentorship
- SOP development
- Knowledge transfer
- Capability building
Strategic Leadership
- Technical roadmap
- Executive decisions
- Investment guidance
- Market expansion
- Long-term planning
Your Technical Director
Throughout Every Stage
Dr. Mohammad Elahi remains involved throughout your entire company journey — not just one project.
"Dr. Mohammad Elahi remains involved throughout the entire journey — not just one project. As your business evolves, your Technical Director evolves with it."
Your Monthly Partnership in Practice
Every month is structured to deliver leadership, development, and strategic value — not just reactive support.
Always On — Daily Technical Support
Unlimited chat access via WhatsApp or email for day-to-day technical questions, urgent decisions, and quick guidance — answered the same business day.
Everything Included
STRATEGIC LEADERSHIP
R&D & FORMULATION
MANUFACTURING
REGULATORY & QUALITY
TEAM DEVELOPMENT
DIRECT ACCESS
Fractional vs. Full-Time:
The Business Case
For $60,000 per year, you receive executive-level technical leadership that would cost $120,000–$250,000+ to replicate with a full-time hire.
| FRACTIONAL TECHNICAL DIRECTOR Dr. Mohammad Elahi via CANFELA | FULL-TIME TECHNICAL DIRECTOR | |
|---|---|---|
| Executive Technical Leadership | ✓ | ✓ |
| Product Development & Formulation | ✓ | ✓ |
| Manufacturing & Production Support | ✓ | ✓ |
| Regulatory & Quality Guidance | ✓ | ✓ |
| Daily Technical Support | ✓ | ✓ |
| Team Training & Mentorship | ✓ | ✓ |
| PhD-Level Scientific Expertise | ✓ | Depends |
| International Experience (UAE, Iran, Global) | ✓ | Unlikely |
| Start Date | Within weeks | 3–6 months (recruitment) |
| Recruitment Process | None | Long & expensive |
| Employment Benefits & Overhead | None | Required |
| Exit Flexibility | Flexible | Complex & costly |
| Annual Investment |
$60,000 $5,000 × 12 months |
$120k–$250k+ + benefits + overhead |
The Right Company for
This Partnership
Ambitious Startups
Building a pet food brand from the ground up and need senior technical leadership from day one — without the overhead of a full-time hire.
Strategic Investors
Investing in pet food manufacturing and need an independent technical director to oversee product quality, factory setup, and development strategy.
Growing Manufacturers
Expanding production, developing new product lines, or entering international markets and need ongoing technical leadership to manage complexity.
Scaling Brands
Commercially active but outgrowing a project-by-project approach — needing a consistent technical partner who knows the business deeply.
You are building or managing multiple products simultaneously
You are investing in or operating manufacturing facilities
You need executive technical guidance — not just project support
You want faster, better-informed technical decisions
You don't yet need — or can't justify — a full-time Technical Director
You want to build internal technical capability over time
Investment &
Commitment
MINIMUM ENGAGEMENT
6
months
Minimum 6 months to establish working relationship, understand your business deeply, and deliver meaningful strategic impact.
$30,000
total minimum commitment
ANNUAL PARTNERSHIP
12
months
Annual partnerships allow deeper business integration, long-term strategic planning, and maximum impact on product development and manufacturing performance.
$60,000
annual investment
The monthly investment begins with a 60-minute scoping session ($200 — credited toward the first month upon partnership confirmation). All partnerships begin with a business assessment and customized scope definition aligned to your company's specific goals.
Maximum 2 active partners at any time. This limitation ensures Dr. Elahi's full attention, responsiveness, and genuine commitment to each partner's success.
The Application
Process
This partnership is selective. We begin with a careful mutual assessment to ensure the right fit for both parties.
Apply
Submit your application with basic company and project information
Discovery Call
60-min scoping session with Dr. Elahi ($200 — credited toward month 1)
Assessment
Business and technical needs evaluated to define scope and priorities
Proposal
Customized partnership proposal with defined scope and deliverables
Partnership Begins
Agreement signed, onboarding completed, first month begins
Ready to Add Executive Technical
Leadership to Your Business?
Build stronger products. Reduce technical risk.
Accelerate innovation. Scale with confidence.
Only 2 partnership spots available at any time.
$5,000 / month
·
6-month minimum
·
Maximum 2 partners
·
Begins with scoping session